The Colle del Sestriere, at an altitude of 2035 metres between Alta Val Susa and Alta Val Chisone, was, until the beginning of the 20th century, a green pasture at high altitude covered for half the year by metres and metres of snow cover. It seemed to have been created on purpose by nature to give fame to the new sport, a unique reality in the world of skiing and tourism. 

It was Senator Giovanni Agnelli and his son Edoardo who had the intuition: together they decided to create a great winter resort on that hill. In the winter of 1931/1932, the Alpette Sises cableway was inaugurated, the following year the Banchetta cableway and in 1937 the Fraiteve cableway. In October 1932, by Royal Decree, the Municipality of Sestriere was established, with two skis represented in its coat of arms, to underline its roots. From the first daring descents of the pioneers of skiing, this discipline in Sestriere has been in constant growth until the 1980s with the birth of the Vialattea ski area, which expanded the boundaries of skiing by opening up to international tourism.